Two years, three co-creation questionnaires and at least three times as many prototypes - that's what it took to develop the Ultimate Backpack. Last week, we gave you a video tour, looking back over the last few months of development and, above all, your requirements for an ultra-versatile bag. Today, we're showing you the bag from every angle. Ready to meet the one you won’t be able to do without?
When it’s good to be up to your neck in it
Ultimate backpack should mean ultimate comfort. No more straps that cut into your shoulders or backrests that bend your spine. This bag will not break your back. We've padded it all-over with a protective foam that's softer than a chocolate mousse.
It's in the pocket
The Ultimate Backpack offers you three external sections to store your gear: a central pocket with a press stud closing and two open side pockets. In terms of storage capacity, it’s good, very good.
It's got guts
Its compact format is deceptive. It’s actually hiding a 20-litre capacity that includes a laptop compartment and a zipped inside pocket to secure your personal belongings. That’s 45cm high, 30cm wide and 16cm deep, for those of you who paid attention in geometry class.
An indestructible 100% organic cotton canvas
The vast majority of backpacks are made in Asia using synthetic materials. We chose pure organic cotton woven in France, which we entrusted to our Portuguese partners.
We've designed the Ultimate Backpack to cover 95% of your needs, based on the experience of thousands of Asphalte customers. In other words, it will support you in every situation. Unless you’re heading up the Annapurna. In which case you might want to reconsider.
A water bottle on the right, an umbrella on the left. Sunglasses in front, computer, snack, passport, sports outfit: whatever the adventure, you’ll be prepared.
SEE YOU ON TUESDAY
The Ultimate Backpack will be available for preorder next Tuesday at 10 am for 129€. A fair price for a bag made from organic French canvas, put together by craftsmen in Portugal, that will last you for years.
We can't recommend enough that you sign up below to get notified the moment it launches, so you don't let it go without you. But also because we apply the hard law of first to preorder, first served. Speaking of first deliveries, the early birds will get theirs end of April.
If you miss out on the preorder, you'll have to keep your fingers crossed that you'll find it at a later stock sale, at a price of 169€ to cater for inventory costs.
So that's all there is to it, and we hope this bag meets all your expectations. We'll see you on Tuesday for the preorder launch.
Need to know anything else? Drop it in the comments below or check our international Instagram page for the answer. Possibly.
Until then,
The Asphalte Team